Fast food chains and junk food makers in the USA are given until 2013 to voluntarily stop advertising to preteens or face government regulation. Michelle Obama’s Task Force on Childhood Obesity said the current advertising self-regulatory body, the Children’s’ Food and Beverage Advertising Initiative (whose members included McDonald’s, KFC, Mars, and so on … ) is completely ineffective.
This is a great article and video that speak to three important things:
- Childhood obesity
- Controversial advertisement / censorship?
- School funding
Worth analyzing as a sign of the times.